LOREAL Problems: The market was supplied by the baggage parties Often duplicate and counterfeit products Original product price (& retailer’s margin) would be higher Subsequent local promotions will increase the market size Partner product Garnier was available, but the L’Oréal was not sold Brand reputation and business potential suffering Solutions: Customer SMS the code and […]
Ican Project Info – Ican We are working voluntarily with ICAN Trust, a social development organization, to fight the transmission of the virus. We developed short videos, distributed to NGOs and shared through social media platforms. We also worked with cleaners, the frontline fighters, providing them protective gears, subsistence allowances and reinforced safety measures and […]
BEST IN BRAND Represents selective international prestigious brands of Fragrances, Skincare & Food items. Problems: Duplicate, customer trust, lose of brand value Solutions: SMS the scratched-off code to Authenticate individual product unit Maintain the supply Chain Back to back verification Trace and Tracking QR code for marketing and promotion Integrated with the company’s ERP Spotlight […]
PETROCHEM The country’s leading supplier of high-value micro-nutrient fertilizers, pesticides, herbicides, fungicides, regulators & seeds Problems: The Dealers, as a cartel, purchase to avail more discounts Sells duplicate and counterfeit products Returns the duplicate product Claims sales commission on all Regional product and pricing couldn’t be maintained Product commission couldn’t be defined properly Solutions: Dealers […]
Success Stories with the Private Sector Singer Project Info – E-Commerce App: It was developed for the leading home appliances company Singer Bangladesh. This is for online retail sales direct to consumers via mobile and has features like live chat, chatbots, and voice assistants. The customers pay through different payments. It works with both […]
Success Stories with the Government Project Info – Success Stories with the Government Period 2017-18 across social media Promoted the a2i brand Created awareness and positive attitude Disseminated the a2i’s initiatives and activities Promoted the Innovation Fund It was created to engage and empower startups to co-create novel solutions for the impact at scale. We […]
Success Stories with the Private Sector Singer Project Info – Inverter (IPS) for Villages: In many villages, electricity is available intermittently though people have disposable income. Having an IPS is a necessity. As communicators, we needed to arouse the latent demand and lead them to purchase. The client would sell only there beating the […]
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